A few nights ago I re-watched one of my favourite movies, Old School. 

It's one of those flicks I can watch a few times a year and not be bored (others that I'm often drawn back to are the good Star Wars movies, The Great Gatsby, The Wolf of Wall Street, Dumb and Dumber, and Dodgeball - I have an odd mix). 

If something entertains you or helps you, why wouldn't you want to go back and consume it often? 

That explains why my Secret Coach Club newsletter is only available in print format, and not digital. 

I've had a lot of people ask me why I do it that way. They scratch their heads at such a "primitive" method of delivery for the newsletter.

I like to joke that I carve every issue on stone tablets in my cave, and then instruct my team of dinosaurs to lug them to subscribers all over the world. 

But seriously, a big reason why it's only available in print is I know that people will treat it more seriously that way (instead of a PDF that gets lost in the virtual shuffle on their laptops). 

Subscribers tell me that they mark theirs up with a highlighter and pen, and keep it on their desk to go back to time and time again throughout the month. 

Repeated readings lets the stuff soak in, and helps with the implementation of what I teach in there. 

So while Secret Coach Club may not be as funny as Old School, I'm confident in saying my old school approach will help you get more coaching clients. 

The April issue goes to the printer soon, so the deadline to get it is midnight (EST). 

For something you'll want to go back to time and time again, zip over here: 

Marc