A few years back, when I was a little less jaded with the Internet
Marketing world, I signed up for a webinar that a well-known coach (who shall remain nameless) was doing.
She talked it up to her email list all week, and when the day arrived I logged in with my notepad and pen in hand, eager to soak up some good stuff to help my business.
The webinar started and the first ten minutes were spent with the coach doing a little chit-chat, talking about how great she was, and sharing a
whole bunch of testimonials.
Ok, I get that she wanted to establish her credibility - I can't fault her for that.
But then another ten minutes were spent doing the same stuff, with some hints about all the great things attendees were going to learn on the webinar.
By about the 40 minute mark, the build-up and teasing showed no sign of letting up and I looked down at my
notepad.
The virgin page remained blank, as we learned nothing up until that point (I guess I could have written: "______ is the best-darn, most successful coach in the history of mankind!").
I left the webinar at that point, disappointed at wasting 40 minutes of my life that I'd never get back.
Unfortunately that coach isn't alone with her webinar strategy, and I suspect that's why live attendance
for webinars has been dropping and a lot of people are getting turned off by them.
Most webinars seem to be the same old, same old: a ton of fluff and filler, very little value (if any at all), and a heavy sales pitch at the end.
Anyways, I'm doing a webinar this Thursday to show how you can get 10 new coaching clients in the next 90 days without paid ads.
As I was preparing it, I thought back to
how I felt attending that one years ago and promised myself that I would do mine differently.
So I created an "anti-webinar", where you'll actually learn stuff (gasp!) that you can take and put into action right away.
(Spoiler alert: there will be a pitch at the end if you need more of my help - I am in business, after all - but even if you don't need it you'll learn lots of stuff to help you get more coaching
clients).
If the thought of webinars makes you want to throw up in your mouth, give this one a chance.
You can register for my anti-webinar here:
Marc