Most people are wrong when they define "expensive". 
 
Here's a quick story: 

 

I bought Jay Abraham's "Mr. X Book" (the actual title is "Money Making Secrets of Marketing Genius Jay Abraham And Other Marketing Wizards", but I can see why most people call it by the shorter title!)
 
The book isn't cheap. It's hundreds of dollars, or about $1 per page. 
 
Is $1, or a few dollars, per page "expensive"?

 

I don't think so - not for the right book ... this one is packed full of golden nuggets and will make me a lot of money over the years. 

 

I've bought others that work out to pennies per page, but they're nothing but fluff and filler. 
 
Price is irrelevant - it's all about the results.
 
I get the "expensive" objection often for my Secret Coach Club print newsletter, since it's $97 for each monthly newsletter.

 

I don't want that type of coach in SCC ... I want the ones who know they can take their subscription and make tens of thousands of dollars (or more) in additional coaching revenue per year with it. 
 
I want big thinkers in SCC, and if that sounds like you the deadline to get in for the March issue is tomorrow at midnight EST: 
 
www.SecretCoachClub.com 
 
Marc Mawhinney