I sometimes talk about getting coaching clients while you sleep, but I have to clear something
up:
I'm not one of these guys who thinks you can do 5 minutes of work and then get a flood of clients overnight every night.
While "The Four-Hour Workweek" has some great stuff in it, I think some readers have taken it too literally and are disappointed when they have to work more than that.
When I say "Clients while you sleep", I mean that you still have to do work when the big yellow ball is up in the sky.
Yes, I often wake up to find notifications for payments that have come in overnight, but I planted seeds and watered them in the daytime so they could sprout in the dark.
It's like Marisa Murgatroyd says:
"Before you can make money while you sleep, you have to be able to make money while you're awake."
Unfortunately a lot of folks online still want the "magic beans" approach, and aren't willing to put the daylight effort in.
That's ok - let them continue to buy the get-rich-quick stuff and pray it works, while you roll up your sleeves and leapfrog them ...
If you'd like to get clients while you sleep, but also aren't afraid to sweat a little, check out my Secret Coach Club.
October's issue is a special one devoted to solving the common scary problems hurting coaches, and I'm also including a guide to protecting yourself from Cancel Culture (with help from Jeremy Slate).
The deadline to get it is this Sunday at midnight (EST) and you can jump in here:
Marc Mawhinney