Since visibility is so important for a successful coaching business, I had Heather Burgett from PR Stars on the podcast today to talk about it. 

 

Heather is a pro when it comes to publicity, and in this episode you'll hear: 

 

- If public relations (PR) and media exposure is realistic for newer coaches
- Why you don’t need to “fake it until you make it”…
- Ways to start combatting self-doubt and worry
- Times that learning to pivot and using your creativity may be needed to get the right publicity for you and your business
- Heather’s tips on cutting through the “PR fluff”
- Some of the biggest mistakes people make when investing in PR

 

You can listen to it here: 

 

 

Marc Mawhinney