Natural Born Coaches

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Rather than drooling over prospects, do this

Published: Sun, 06/26/22

John Wooden had a unique strategy for recruiting players to UCLA: Instead of drooling and begging them to come play for him like other coaches did, he…

Why I'm allergic to swipe copy

Published: Sat, 06/25/22

There are lots of templates and scripts for sale out there to help you create content. It might sound like a great way to do it - just "plug and play"…

Bruce Lee and raising your fees

Published: Thu, 06/23/22

There’s a story I’ll never forget about Bruce Lee raising his fees for martial arts lessons: His hairstylist, Jay Sebring, gave him a list of…

An entrepreneur's thoughts about summer

Published: Wed, 06/22/22

Yesterday was the official start of summer here in North America, and it got me thinking about something: Summer likes to play head games with…

A crazy toothpaste story

Published: Tue, 06/21/22

I once heard about a crazy marketing strategy that involved toothpaste. Back in the 1950's, a man approached a toothpaste company with an idea that he…

Collaboration beats competition!

Published: Sun, 06/19/22

Before I launched my podcast in 2014, I told someone about my plan for a show where I’d interview guests who could bring value to coaches. He flat out…

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