Natural Born Coaches

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A chat with Michael Zipursky

Published: Mon, 03/25/19

A new episode of "Natural Born Coaches" just went live, with my guest MIchael Zipursky. In this episode, you'll learn: - The differences between…

About lukewarm joint ventures

Published: Sun, 03/24/19

I don't do lukewarm joint ventures. A "lukewarm joint venture" is one where you do a little bit of promotion for it (the odd email or social media…

This could have been its own program

Published: Sat, 03/23/19

Yesterday I was talking about getting booked on more podcasts. I feel so strongly about the need for coaches to be interviewed often that I've…

A simple way to get booked on more podcasts

Published: Fri, 03/22/19

I'm a big fan of getting out to be interviewed on podcasts. In terms of ROI, few things match it. It costs you nothing (other than 30 minutes or so of…

An easier way of doing things

Published: Thu, 03/21/19

Imagine this: What if every time a new subscriber joined your email list, you had to open up your email and compose a message to deliver them the opt-…

Choose your own adventure

Published: Wed, 03/20/19

When I was a kid, I used to love "Choose Your Own Adventure" books. They were the ones where you made decisions that led to different endings in the…

In robots we trust?

Published: Tue, 03/19/19

It's a common Hollywood trope to have robots rise up and take over the world. We haven't gotten to that point in real life, but there's some freaky…

How to get lucky on St.Patrick's Day

Published: Sun, 03/17/19

Since it's St. Patrick's Day, and we Mawhinneys are Irish, I felt obligated to write something Irish-y. Let's talk about a funny scene from the movie…

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